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CLIRoutes

CLI routes · SE +46

Sweden CLI Routes with verified caller ID

Deliver your authorised number to Sweden on audited carrier paths, with CLI delivery reported per destination code and prepaid crypto billing.

Europe+46
Open accountTalk to routing
key_facts · se
country_code
+46 · SE
national_len
7–9 digits after the trunk 0
mobile
070 · 072 · 073 · 076 · 079
fixed
08 Stockholm · 031 Gothenburg · 040 Malmö
regulator
PTS (Post- och telestyrelsen)
timezone
CET (UTC+1), CEST (UTC+2) in summer.
reviewed
2026-09-26

Overview

CLI routes to Sweden

A CLI route to Sweden is a wholesale path that keeps the caller ID you send intact all the way to the handset. CLIRoutes only places CLI-tier traffic on paths that passed CLI test calls on Sweden’s main networks, and removes paths that stop passing.

Swedish CLI routes deliver your assigned number on Telia, Tele2, Telenor and Tre. We test CLI display per network and report delivery status per destination code.

Sweden is a digital-first market with high mobile penetration. Telemarketing still exists but has tightened since 2022, so most traffic is service, subscription and B2B.

Number formats
TypeE.164
Mobile+46 70 123 45 67070-123 45 67
Fixed+46 8 123 456 7808-123 456 78

+46 followed by a 7–9 digit national number; the trunk 0 is dropped in E.164.

Regulation · PTS

Caller ID rules in Sweden

A practical summary for operations teams, not legal advice. Confirm current requirements with counsel before you launch.

Last reviewed

Caller-ID presentation

PTS numbering rules require valid assigned numbers. Consumers can opt out via NIX-Telefon, and since September 2022, contracts concluded on a trader-initiated telemarketing call are only valid once the consumer accepts them in writing.

NIX-Telefon

Consumers can register in NIX-Telefon to opt out of telemarketing. Direct marketers are expected to scrub against it.

Written confirmation (since 2022)

Contracts concluded on a telemarketing call that the trader initiated are only valid once the consumer accepts them in writing.

GDPR and IMY

Lead data and recordings fall under GDPR, supervised by the Swedish Authority for Privacy Protection (IMY).

Calling hours

No statutory window; Swedish industry rules point to weekday daytime and early evening.

Dialing & setup

Dialing Sweden correctly

  • Drop the trunk 0: 08-123 456 78 becomes +46 8 123 456 78.
  • Numbers have variable length; Stockholm numbers are longer than most regional ones.
  • July is the main holiday month; B2B answer rates fall noticeably.
  • Send written confirmation of any agreement reached on a sales call before treating it as binding.

Caller ID best practice

Present a Swedish number you hold. Stockholm (+46 8) or a mobile range number answers well; unknown foreign numbers are commonly ignored or reported.

Troubleshooting

Common SIP errors on Sweden calls

  • 484

    Address Incomplete

    A short number from a fixed-length validator.

  • 404

    Not Found

    The trunk 0 was kept after +46, or the number is out of service.

  • 480

    Temporarily Unavailable

    Handset off or unreachable.

Quality guidance

What healthy Sweden traffic looks like

Swedish routes are clean. Expect a seasonal dip in July, when much of the country is on holiday.

38–55%

ASR

2.5–4min

ACD

2–4s

PDD

Typical ranges on healthy routes, as guidance only. Results depend on your lists, CLI reputation and campaign type. Live per-destination stats are in your portal.

Setup

Connect your CLI route for Sweden

Replace the placeholders in angle brackets with the values from your portal. Full trunk templates for each platform are in the portal after sign-up.

Asterisk dialplan+46
; extensions.conf — Sweden (+46) on the CLIRoutes CLI tier
[outbound-se]
exten => _46X.,1,Set(CALLERID(num)=+<AUTHORISED_CLI>)
 same => n,Dial(PJSIP/<TECH_PREFIX>${EXTEN}@clirroutes,60)
 same => n,Hangup()

; Test with an E.164 number such as +46 70 123 45 67

FAQ

Sweden CLI routes: FAQ

Can’t find what you need? Our routing team answers within the hour, around the clock.

Does NIX-Telefon apply to existing customers?

Calls to existing customers are generally allowed, but the customer can ask you to stop at any time and you must record and honour that request.

Should I present a mobile or fixed number?

Either works if you hold it. For service traffic, a fixed Stockholm or Gothenburg number that reaches your team is the safest choice.

Why does Swedish traffic drop in July?

Most Swedes take several weeks of holiday in July. Plan B2B campaigns for August onwards and expect lower answer rates on consumer campaigns too.

Do I need to send written confirmation after a sales call?

Yes, for contracts concluded on a call you initiated. The consumer must accept the offer in writing before it becomes binding.

Can I present a Norwegian or Finnish number to Swedish customers?

Technically yes, but a Swedish number you hold answers better and is easier for customers to call back.

Which caller ID can I present on Sweden calls?

Only numbers you own or are authorised to use. Present a Swedish number you hold. Stockholm (+46 8) or a mobile range number answers well; unknown foreign numbers are commonly ignored or reported.

Other products in Sweden

Nearby countries

Related guides

Start calling Sweden with your real number

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